Sr. Manager Acquisition Marketing in Boston, Massachusetts
Location
Boston, Massachusetts
Job Type
Full-time
Company
HireMinds
Job Description
• *This role is hybrid in Boston 2 days a week on site.
Our client partners with local businesses to help them scale through better marketing, operations, and infrastructure.
With 20+ brands already in the network and more partnerships on the way, they are focused on driving consistent, scalable growth across multiple markets.
They are hiring a Sr. Manager/Director of Acquisition Marketing.
What you’ll do • Own and scale non-Google channels (Meta, Yelp, Angi, Thumbtack, etc.) • Test new channels and build a repeatable growth playbook • Optimize for lead volume + CAC across multiple brands/markets • Manage budgets (~$500–$20K/month per brand) • Partner with agency on PPC/SEO (not hands-on there) • Work directly with local teams and simplify marketing for non-experts
What we’re looking for • Experience running paid acquisition outside of just Google • Strong in testing, optimization, and performance analysis • Can speak to driving efficiency (CAC, lead quality, spend) • Comfortable managing multiple campaigns/markets
Why this role • You will be building something, not just executing playbook • High-growth company, 20+ brands and scaling fast • Real ownership and visibility
You will be redirected to HireMinds's application page.